Aesthetics Assessment Sources (Graphic Designs)

This repo focuses mainly on Graphic Designs. It includes both Heuristic (Rule-Based) and AI-based approaches.

Graphic Design Aesthetics Assessment

These papers, though diverse, collectively shed light on the subjective and evolving nature of graphic design aesthetics.

Relevant Datasets

2026

• Can Vision Language Models Assess Graphic Design Aesthetics? A Benchmark, Evaluation, and Dataset Perspective (ICLR) [Paper] [Code]
• PosterReward: Unlocking Accurate Evaluation for High-Quality Graphic Design Generation (CVPR) [Paper] [Code]

2025

• Agentic Design Review System (Arxiv) [Paper]
• AesthetiQ: Enhancing Graphic Layout Design via Aesthetic-Aware Preference Alignment of Multi-modal Large Language Models (CVPR) [Paper] [Project]

2024

• Design-o-meter: Towards Evaluating and Refining Graphic Designs (WACV) [Paper] [Project]
• Can GPT Evaluate Graphic Designs Based on Design Principles? (SIGGRAPH ASIA technical communications) [Paper] [Project]
• Graphic Design with Large Multimodal Model (Arxiv) [Paper] [Code] (Introduced 2 new metrics: IOPR and GPT-4V Eval)
• Visual Explanation for Advertising Creative Workflow (CHI EA) [Paper] [Video]
• Development and Evaluation of a Custom GPT for the Assessment of Students’ Designs in a Typography Course (Journal: Educ. Sci.) [Paper]
• An interpretable metric of visual aesthetics for GUI design (Journal: Behaviour & Information Technology) [Paper]
• Utilizing Multiple Regression Analysis and Entropy Method for Automated Aesthetic Evaluation of Interface Layouts (Journal: Symmetry) [Paper]

2023

• Contextual Font Recommendations based on User Intent (SIGIR eCom) [Paper]
• A Quality Model-based Approach for Measuring User Interface Aesthetics with Grace (ACM Transactions on Human–Computer Interaction) [Paper]
• Machine Learning Model to Evaluate the Appropriateness of Layout for Automatic Generation of Graphic Design Works (IMCOM) [Paper]
• Color Recommendation for Vector Graphic Documents based on Multi-Palette Representation (WACV) [Paper]

2022

• Design Order Guided Visual Note Layout Optimization (IEEE Transactions on Visualization and Computer Graphics) [Paper]
• Aesthetics++: Refining Graphic Designs by Exploring Design Principles and Human Preference (IEEE Transactions on Visualization and Computer Graphics) [Paper]
• Optimization approaches for graphical layout design (Aalto University publication series) [Thesis]
• Assessing the Visual Esthetics of User Interfaces: A Ten-Year Systematic Mapping (Journal: Human-Computer Interaction) [Paper]
• Product Aesthetic Design: A Machine Learning Augmentation (Marketing Science) [Paper]

2021

• Grid-based Genetic Operators for Graphical Layout Generation (ACM on Human-Computer Interaction) [Paper] [Project]
• RUITE: Refining UI Layout Aesthetics Using Transformer Encoder (IUI) [Paper] [Code]
• Selective Region-based Photo Color Adjustment for Graphic Designs (ACM Transactions on Graphics) [Paper]
• A Novel Webpage Layout Aesthetic Evaluation Model for Quantifying Webpage Layout Design (Information Sciences: an International Journal) [Paper]
• Beyond Beauty: Towards a Deeper Understanding of Aesthetics in HCI (CHI EA) [Paper]

2020

• Predicting Visual Importance Across Graphic Design Types (UIST) [Paper] [Code] [Project]
• Let Me Choose: From Verbal Context to Font Selection (ACL) [Paper]
• Attribute2Font: creating fonts you want from attributes (ACM Transactions on Graphics) [Paper]

2019

• Webthetics: Quantifying webpage aesthetics with deep learning (International Journal of Human-Computer Studies) [Paper] [Code]
• Automatic Layout Generation for Graphical Design Magazines (SIGGRAPH) [Paper]
• Context-Aware Asset Search for Graphic Design (IEEE Transactions on Visualization and Computer Graphics) [Paper]
• Large-scale Tag-based Font Retrieval with Generative Feature Learning (ICCV) [Paper] [Project]

2018

• What Characterizes Personalities of Graphic Designs? (ACM Transactions on Graphics) [Paper] [Project] [Code]
• Understanding the Impact of Perceived Visual Aesthetics on User Evaluations: An Emotional Perspective (Journal of Information & Management) [Paper]
• Metrics-Based Evaluation of Graphical User Interface Aesthetics: The Segmentation Problem (ISS) [Paper]
• Font Style Transfer Using Deep Learning (Antanas Kascenas) [Report]
• Visual complexity of graphical user interfaces (AVI) [Paper]

2017

• Learning Visual Importance for Graphic Designs and Data Visualizations (UIST) [Paper [Code]

2016

• Aesthetic Measures for Document Layouts: Operationalization and Analysis in the Context of Marketing Brochures (DocEng) [Paper]

<= 2015

• A Mathematical Theory of Interface Aesthetics (Ngo Metrics) [Article]
• DesignScape: Design with Interactive Layout Suggestions (CHI) [Paper] [Project]
• Quantifying visual preferences around the world (CHI) [Paper] [Project]
• Learning Layouts for Single-Page Graphic Designs (IEEE Transactions on Visualization and Computer Graphics) [Paper] [Project]
• Learning Design: Aesthetic Models for Color, Layout, and Typography (O'Donovan, Peter) [Thesis]
• Exploratory Font Selection Using Crowdsourced Attributes (ACM Transactions on Graphics) [Paper] [Project]
• Aesthetic Measures for Assessing Graphic Screens (Journal: Information Science and Engineering) [Paper]
• Aesthetic measures for automated document layout (DocEng) [Paper]
• DON: User Interface Presentation Design Assistant (UIST) [Paper]
• GUILayout++: Supporting prototype creation and quality evaluation for abstract user interface generation (Workshop of ACM SIGCHI Symposium on Engineering Interactive Computing) [Paper]
• Basics of DESIGN layout and typography for beginners (Lisa Graham) [Book]
• Towards a Quantitative Evaluation of Layout Using Graphic Design Principles (Mosora, Daniel J.) [Thesis]
• Metric-Based Evaluation of Graphical User Interfaces: Model, Method, and Software Support (EICS) [Paper]
• Towards an Evaluation of Graphical User Interfaces Aesthetics based on Metrics (RCIS) [Paper]
• Quantifying aesthetics of visual design applied to automatic design (Ali Jahanian) [Thesis]
• Visual and Textual Consistency Checking Tools for Graphical User Interfaces (IEEE Transactions on Software Engineering) [Paper]
• Aesthetic measures for automated document layout (ACM Symposium on Document Engineering) [Paper]
• Color compatibility from large datasets (SIGGRAPH) [Paper]
• Another look at a model for evaluating interface aesthetics (Journal: Applied Mathematics and Computer Science) [Paper]
• Computation of Interface Aesthetics (ACM CHI) [Paper]
• Color harmonization (SIGGRAPH) [Paper]
• Visual complexity and aesthetic perception of web pages (SIGDOC) [Paper]

Blogs

• https://m2.material.io/design
• https://www.canva.com/learn/contrasting-colors/
• https://owl.purdue.edu/owl/general_writing/visual_rhetoric/using_fonts_with_purpose/font_personality.html
• https://owl.purdue.edu/owl/general_writing/visual_rhetoric/using_fonts_with_purpose/font_features.html
• https://louisem.com/4089