MoonEyes/google-ecommerce-mcp

Read-only MCP server for the Google services an online shop lives on: GA4, Search Console, Merchant Center, Tag Manager, Indexing API, PageSpeed.

Python

0

7 commits

updated Oct 4, 2026

See the code

See what people are saying

SourceMessageScoreDate

I built a read-only MCP server for GA4, Search Console, Merchant Center and GTM (one server, 12 tools) (r/mcp)

I run a small shop selling 3D-printed tabletop terrain. During an SEO audit I kept switching between GA4, Search Console, Merchant Center and Tag Manager, and couldn't find an MCP server covering them together (Merchant Center especially). So I built one. google-ecommerce-mcp:…

5

Oct 4, 2026

README

google-ecommerce-mcp

One read-only MCP server for the Google services an online shop lives on: GA4, Search Console, Merchant Center, Tag Manager, Indexing API and PageSpeed.

Ask your AI assistant "how much organic traffic did we get this month?", "which products are disapproved in Merchant Center?" or "is GA4 loaded twice on my site?" and it answers from your own Google accounts.

Built by MoonEyes, a small French shop selling 3D-printed tabletop terrain, because no existing MCP server covered GA4, Search Console and Merchant Center together.

tests license python PyPI MCP Registry

Architecture overview

Documentation

PageWhat is in it
ArchitectureComponents, a tool call step by step, design choices, sequence diagrams
Tool referenceEvery tool: parameters, output, example questions
Google Cloud setupOAuth client, APIs to enable, where to find each id
Security modelScopes, token storage, threats, how to revoke
TroubleshootingEvery error we have met and its fix
Example promptsQuestions that work well, by use case
Client configsClaude Desktop (one or two shops), Claude Code

Why this one

  • All-in-one for e-commerce. Other MCP servers cover one or two of these services. This one covers the six a shop owner checks every week.
  • Read-only by design. No tool creates, updates, publishes or deletes anything. A test enforces it.
  • Token in your OS keyring. The OAuth token goes to Windows Credential Manager, macOS Keychain or Secret Service, not to a plain file (a file is still possible if you prefer).
  • No third party. Requests go straight from your machine to Google.

Tools

ToolServiceWhat it answers
server_statusAllWhich services are configured, does the token work
ga4_reportGA4Any report: channels, landing pages, purchases, revenue, by period
ga4_realtimeGA4Last 30 minutes, e.g. to check a page view is counted once
gsc_performanceSearch ConsoleClicks, impressions, CTR, position by query, page, country, device, date
gsc_inspect_urlSearch ConsoleIs this URL indexed, which canonical did Google pick, last crawl
gsc_sitemapsSearch ConsoleDeclared sitemaps, last download, errors
merchant_data_sourcesMerchant CenterFeeds, labels, countries, fetch URLs
merchant_product_issuesMerchant CenterProducts with disapprovals or warnings, all pages
merchant_report_queryMerchant CenterAny Merchant Query Language report
gtm_inventoryTag ManagerTags, triggers, variables, live version
indexing_statusIndexing APIWhat Google knows about a submitted URL
pagespeedPageSpeed InsightsLighthouse performance and SEO scores, Core Web Vitals

Quick install

Create your Google OAuth client first (step 1 below), then run one line. The installer installs uv if needed, asks your ids, opens the Google consent screen and adds the server to Claude Desktop (your previous config is backed up).

Windows (PowerShell):

irm https://raw.githubusercontent.com/MoonEyes/google-ecommerce-mcp/main/install.ps1 | iex

macOS / Linux:

curl -LsSf https://raw.githubusercontent.com/MoonEyes/google-ecommerce-mcp/main/install.sh | sh

Then quit Claude Desktop completely and reopen it. Prefer to read a script before running it? Download it, read it, then run it with options, for example .\install.ps1 --ga4 123456789 --gsc sc-domain:example.com --client-secret client_secret.json. Run google-ecommerce-mcp install --help for every option.

Setup, step by step

If you used the quick install, you only need step 1. The steps below are the manual path.

1. Google Cloud (once, about 10 minutes)

Full walkthrough with every click explained: docs/SETUP-GOOGLE-CLOUD.md. Short version:

  1. In Google Cloud Console, create or pick a project.
  2. Enable the APIs you need: Google Analytics Data API, Google Search Console API, Merchant API, Tag Manager API, Web Search Indexing API, PageSpeed Insights API.
  3. Configure the OAuth consent screen (External, add yourself as a test user).
  4. Create an OAuth client of type Desktop app and download its JSON file.
  5. Merchant API only: register your Cloud project with your Merchant Center account.
  6. Optional: create an API key restricted to PageSpeed Insights (the anonymous quota is shared and often exhausted).

2. Install and authorize

# with uv (recommended): nothing to install, uvx fetches the package from PyPI
uvx google-ecommerce-mcp setup --client-secret path/to/client_secret.json --with-merchant
# read-only scopes only by default; --with-merchant / --with-indexing add the write-capable ones you need

# or with pip
pip install google-ecommerce-mcp
google-ecommerce-mcp setup --client-secret path/to/client_secret.json

Latest development version: uvx --from git+https://github.com/MoonEyes/google-ecommerce-mcp google-ecommerce-mcp.

Your browser opens the Google consent screen. The token is then stored in your OS keyring. Check everything with google-ecommerce-mcp check.

3. Add it to your MCP client

Claude Desktop (claude_desktop_config.json):

{
  "mcpServers": {
    "google-ecommerce": {
      "command": "uvx",
      "args": ["google-ecommerce-mcp"],
      "env": {
        "GA4_PROPERTY_ID": "123456789",
        "GSC_SITE_URL": "sc-domain:example.com",
        "MERCHANT_ACCOUNT_ID": "1234567890",
        "GTM_CONTAINER_ID": "GTM-XXXXXXX",
        "PAGESPEED_API_KEY": ""
      }
    }
  }
}

Claude Code:

claude mcp add google-ecommerce -e GA4_PROPERTY_ID=123456789 -e GSC_SITE_URL=sc-domain:example.com \
  -e MERCHANT_ACCOUNT_ID=1234567890 -e GTM_CONTAINER_ID=GTM-XXXXXXX \
  -- uvx google-ecommerce-mcp

Every variable is optional: a tool for a service you did not configure simply answers not_configured.

VariableExampleUsed by
GA4_PROPERTY_ID123456789 (numeric property id)GA4 tools
GSC_SITE_URLsc-domain:example.com or https://www.example.com/Search Console tools
MERCHANT_ACCOUNT_ID1234567890Merchant tools
GTM_CONTAINER_IDGTM-XXXXXXXgtm_inventory
PAGESPEED_API_KEYAPI keypagespeed
GOOGLE_TOKEN_FILE~/.config/google-ecommerce-mcp/token.jsonstore the token in a file instead of the keyring

How a call works

Sequence of one tool call

Security notes

Details: docs/SECURITY.md.

  • Read-only is enforced, not just declared: every request is checked against an allow-list before it is sent, and CI fails if any tool tries an endpoint outside it. readOnlyHint is only a hint.
  • setup requests read-only scopes only. Google has no read-only scope for Merchant Center (content) or the Indexing API (indexing); they are requested only with --with-merchant / --with-indexing, and server_status flags them when present.
  • Every result carries fetched_at and freshness; report tools return the date_range queried.
  • Revoke access at any time from your Google account permissions.

Limitations

  • The Merchant API is recent and Google keeps changing it; the older Content API for Shopping is being shut down. Open an issue if a call breaks.
  • One property, site, Merchant account and container per server instance. Run several instances for several shops.
  • GA4 Data API quotas apply to ga4_report.

Contributing

See CONTRIBUTING.md. Security reports: SECURITY.md.

Development

pip install -e ".[dev]"
pytest

Tests run offline with a fake HTTP session; no Google account needed.

License

MIT, see LICENSE.

claude
ecommerce
ga4
google-analytics
google-tag-manager
mcp
merchant-center
model-context-protocol
search-console
seo

MoonEyes/google-ecommerce-mcp

Read-only MCP server for the Google services an online shop lives on: GA4, Search Console, Merchant Center, Tag Manager, Indexing API, PageSpeed.

Python

0

7 commits

updated Oct 4, 2026

See the code

See what people are saying

SourceMessageScoreDate

I built a read-only MCP server for GA4, Search Console, Merchant Center and GTM (one server, 12 tools) (r/mcp)

I run a small shop selling 3D-printed tabletop terrain. During an SEO audit I kept switching between GA4, Search Console, Merchant Center and Tag Manager, and couldn't find an MCP server covering them together (Merchant Center especially). So I built one. google-ecommerce-mcp:…

5

Oct 4, 2026

README

google-ecommerce-mcp

One read-only MCP server for the Google services an online shop lives on: GA4, Search Console, Merchant Center, Tag Manager, Indexing API and PageSpeed.

Ask your AI assistant "how much organic traffic did we get this month?", "which products are disapproved in Merchant Center?" or "is GA4 loaded twice on my site?" and it answers from your own Google accounts.

Built by MoonEyes, a small French shop selling 3D-printed tabletop terrain, because no existing MCP server covered GA4, Search Console and Merchant Center together.

tests license python PyPI MCP Registry

Architecture overview

Documentation

PageWhat is in it
ArchitectureComponents, a tool call step by step, design choices, sequence diagrams
Tool referenceEvery tool: parameters, output, example questions
Google Cloud setupOAuth client, APIs to enable, where to find each id
Security modelScopes, token storage, threats, how to revoke
TroubleshootingEvery error we have met and its fix
Example promptsQuestions that work well, by use case
Client configsClaude Desktop (one or two shops), Claude Code

Why this one

  • All-in-one for e-commerce. Other MCP servers cover one or two of these services. This one covers the six a shop owner checks every week.
  • Read-only by design. No tool creates, updates, publishes or deletes anything. A test enforces it.
  • Token in your OS keyring. The OAuth token goes to Windows Credential Manager, macOS Keychain or Secret Service, not to a plain file (a file is still possible if you prefer).
  • No third party. Requests go straight from your machine to Google.

Tools

ToolServiceWhat it answers
server_statusAllWhich services are configured, does the token work
ga4_reportGA4Any report: channels, landing pages, purchases, revenue, by period
ga4_realtimeGA4Last 30 minutes, e.g. to check a page view is counted once
gsc_performanceSearch ConsoleClicks, impressions, CTR, position by query, page, country, device, date
gsc_inspect_urlSearch ConsoleIs this URL indexed, which canonical did Google pick, last crawl
gsc_sitemapsSearch ConsoleDeclared sitemaps, last download, errors
merchant_data_sourcesMerchant CenterFeeds, labels, countries, fetch URLs
merchant_product_issuesMerchant CenterProducts with disapprovals or warnings, all pages
merchant_report_queryMerchant CenterAny Merchant Query Language report
gtm_inventoryTag ManagerTags, triggers, variables, live version
indexing_statusIndexing APIWhat Google knows about a submitted URL
pagespeedPageSpeed InsightsLighthouse performance and SEO scores, Core Web Vitals

Quick install

Create your Google OAuth client first (step 1 below), then run one line. The installer installs uv if needed, asks your ids, opens the Google consent screen and adds the server to Claude Desktop (your previous config is backed up).

Windows (PowerShell):

irm https://raw.githubusercontent.com/MoonEyes/google-ecommerce-mcp/main/install.ps1 | iex

macOS / Linux:

curl -LsSf https://raw.githubusercontent.com/MoonEyes/google-ecommerce-mcp/main/install.sh | sh

Then quit Claude Desktop completely and reopen it. Prefer to read a script before running it? Download it, read it, then run it with options, for example .\install.ps1 --ga4 123456789 --gsc sc-domain:example.com --client-secret client_secret.json. Run google-ecommerce-mcp install --help for every option.

Setup, step by step

If you used the quick install, you only need step 1. The steps below are the manual path.

1. Google Cloud (once, about 10 minutes)

Full walkthrough with every click explained: docs/SETUP-GOOGLE-CLOUD.md. Short version:

  1. In Google Cloud Console, create or pick a project.
  2. Enable the APIs you need: Google Analytics Data API, Google Search Console API, Merchant API, Tag Manager API, Web Search Indexing API, PageSpeed Insights API.
  3. Configure the OAuth consent screen (External, add yourself as a test user).
  4. Create an OAuth client of type Desktop app and download its JSON file.
  5. Merchant API only: register your Cloud project with your Merchant Center account.
  6. Optional: create an API key restricted to PageSpeed Insights (the anonymous quota is shared and often exhausted).

2. Install and authorize

# with uv (recommended): nothing to install, uvx fetches the package from PyPI
uvx google-ecommerce-mcp setup --client-secret path/to/client_secret.json --with-merchant
# read-only scopes only by default; --with-merchant / --with-indexing add the write-capable ones you need

# or with pip
pip install google-ecommerce-mcp
google-ecommerce-mcp setup --client-secret path/to/client_secret.json

Latest development version: uvx --from git+https://github.com/MoonEyes/google-ecommerce-mcp google-ecommerce-mcp.

Your browser opens the Google consent screen. The token is then stored in your OS keyring. Check everything with google-ecommerce-mcp check.

3. Add it to your MCP client

Claude Desktop (claude_desktop_config.json):

{
  "mcpServers": {
    "google-ecommerce": {
      "command": "uvx",
      "args": ["google-ecommerce-mcp"],
      "env": {
        "GA4_PROPERTY_ID": "123456789",
        "GSC_SITE_URL": "sc-domain:example.com",
        "MERCHANT_ACCOUNT_ID": "1234567890",
        "GTM_CONTAINER_ID": "GTM-XXXXXXX",
        "PAGESPEED_API_KEY": ""
      }
    }
  }
}

Claude Code:

claude mcp add google-ecommerce -e GA4_PROPERTY_ID=123456789 -e GSC_SITE_URL=sc-domain:example.com \
  -e MERCHANT_ACCOUNT_ID=1234567890 -e GTM_CONTAINER_ID=GTM-XXXXXXX \
  -- uvx google-ecommerce-mcp

Every variable is optional: a tool for a service you did not configure simply answers not_configured.

VariableExampleUsed by
GA4_PROPERTY_ID123456789 (numeric property id)GA4 tools
GSC_SITE_URLsc-domain:example.com or https://www.example.com/Search Console tools
MERCHANT_ACCOUNT_ID1234567890Merchant tools
GTM_CONTAINER_IDGTM-XXXXXXXgtm_inventory
PAGESPEED_API_KEYAPI keypagespeed
GOOGLE_TOKEN_FILE~/.config/google-ecommerce-mcp/token.jsonstore the token in a file instead of the keyring

How a call works

Sequence of one tool call

Security notes

Details: docs/SECURITY.md.

  • Read-only is enforced, not just declared: every request is checked against an allow-list before it is sent, and CI fails if any tool tries an endpoint outside it. readOnlyHint is only a hint.
  • setup requests read-only scopes only. Google has no read-only scope for Merchant Center (content) or the Indexing API (indexing); they are requested only with --with-merchant / --with-indexing, and server_status flags them when present.
  • Every result carries fetched_at and freshness; report tools return the date_range queried.
  • Revoke access at any time from your Google account permissions.

Limitations

  • The Merchant API is recent and Google keeps changing it; the older Content API for Shopping is being shut down. Open an issue if a call breaks.
  • One property, site, Merchant account and container per server instance. Run several instances for several shops.
  • GA4 Data API quotas apply to ga4_report.

Contributing

See CONTRIBUTING.md. Security reports: SECURITY.md.

Development

pip install -e ".[dev]"
pytest

Tests run offline with a fake HTTP session; no Google account needed.

License

MIT, see LICENSE.

claude
ecommerce
ga4
google-analytics
google-tag-manager
mcp
merchant-center
model-context-protocol
search-console
seo

Languages

Python

95.4%

PowerShell

2.1%

Shell

1.9%